Overview

• Keyword Rankings: 34% of our targeted keywords have successfully reached the top 10 positions. The website continues to show strong visibility across high-value search terms, with several priority keywords improving their positions. “Boats for sale in South Australia” now ranks at position 7, indicating improved relevance and authority for broader transactional searches. “Stacer boat dealers” and “Stacer dealers in South Australia” both hold position 1, reinforcing dominant visibility for brand-led and dealer-specific queries.

• User Engagement: Pageviews rose by 0.84%, indicating a slight lift in overall content consumption, while new sessions rose by 0.74%, showing continued success in attracting fresh visitors. Engagement rate also rose by 24.5%, reflecting stronger interaction quality across landing pages.

• Traffic Sources: Direct traffic accounts for 55.3% of sessions, indicating a high level of returning users and brand recall, while Organic Search contributes 42.9%, demonstrating solid performance from search engine visibility and keyword rankings.

• Google Business Profile Optimisation: We posted new updates to the Christies Beach Marine Google Business Profile, resulting in 111 calls, 73 direction requests, and 343 website clicks, leading to a total of 527 interactions in May.

• Link Building and Blogging: Completed 12 high-quality directory links and published 1 targeted blog article, enhancing brand authority and search engine rankings. 

• Competitive Performance: Christies Beach Marine continues to hold the 1st position among its competitors based on average ranking performance.